In the early morning of July 1st 1908 in Siberia, there was a great explosion. Eyewitnesses close to the explosion reported the loud thundering sound moving east to north. The sounds were accompanied by a shock-wave that knocked people to the ground and broke windows hundreds of miles away. The explosion knocked over an estimated 80 million trees over 830 square miles. Estimates of the energy of the blast to be about 1000 times as powerful as the bomb dropped on Hiroshima. It is estimated that the earthquake from the blast would have measured 5.0 on the Richter scale, which was not yet developed at the time. Since there was no discernible impact zone, meteor impact was ruled out, theories for the cause range from black holes, anti-matter, to a UFO crash. Today the more popular theory is whether it was a comet or meteor, it exploded 8 or 9 km over the earth’s surface, from immense built up pressure from traveling over 21,000mph into our atmosphere. Later in 1966 Guiness book of world records calculated that if it were to hit earth 4 hours and 47 min later it would have completly destroyed St. Petersburg, Russia! They say the earth gets these mid-sized hits once every 300 years or so. 100 down 200 more to go!
Archive for the ‘Action!’ Category
Happy 100 year anniversary of the almost end of the world!
Posted in Action!, News, Uncategorized, WHAT's THAT??, tagged end of the world, nemo design, Nemo photography, oh no! on July 1, 2008 | Leave a Comment »
Nemo Nike Collaboration Unveiled
Posted in Action!, Inspiration, tagged angelo colletti, art coup, Boogie, Eric Duvauchelle, nemo design, Nemo Environment, nike, Nike Boots on June 23, 2008 | 1 Comment »
Another great collaboration. The fantastic and talented Eric Duvauchelle recently posted pics of the Nike Boots Campaign that Nemo’s – also lovely and talented- Environment team designed and Eric and Angelo Colletti art directed. Looks amazing! Way to go guys.
Pics by BOOGIE (www.artcoup.com)
PHOTO of the DAY – Leg Maul
Posted in Action!, Photo of the Day, tagged broken leg, mauled, Nemo Productions on May 24, 2008 | Leave a Comment »
NIKE 6.0 Lightning Bolts aka NEMO in China
Posted in Action!, Inspiration, News, tagged beijing, BMX, China, Freestylin, Lighning Bolts, Mark Lewman, nemo design, Nemo photography, Nemo Producitons, Nike 6.0, olympics on May 19, 2008 | 2 Comments »
In preparation for the Olympics in China, Nike 6.0 hosted the “Lightning Bolts” BMX Exhibition in Beijing. The event brought BMXing’s legends out to play. 6.0 riders put on a live demo and legends customized number plates for the art show.
Nemo’s very own Mark Lewman, an OG of BMX’s Freestylin Magazine, was one of the brains behind the event. He has been hard at work creating an anniversary edition of Freestylin (that will have a very special limited release) and designing his very own number plate. YEAH Lew!
SOLO – shooting installation for Nike with Marco Materazzi
Posted in Action!, Inspiration, News, Shows, tagged Claudio Sinatti, Marco Materazzi, NIKE ART OF FOOTBALL EXHIBITION, Nike studio, samsung s760 on May 19, 2008 | 1 Comment »
I love it when high tech, creative solution to creative are “McGivered” into creation. Italian visual magician, Claudio Sinatti custom built a backpack/corsert/ Matrix inspired rigging and used 48- Samsung S760 point and shoot cameras to illustrate soccer super star Marco Materazzi.
NIKE ART OF FOOTBALL EXHIBITION
April 16th – May 5th 2008
Nike studio
Via Sacchi 7, Milano
Tuesday to Saturday
from 12:00 to 8:00
View the installation: Click here
SMITH SKI TEAM at NEMO
Posted in Action!, News, tagged mike riddle, sage cattabriga alosa, sarah burke, shot at the nemo studio, Smith sport optic on May 16, 2008 | 1 Comment »
Lily McElroy Reenactment/The Finger Saga
Posted in Action!, Inspiration, tagged Alex, Heather, I throw myself at men, Lily Mcelroy, nemo design, Nemo Photo, Nemo Productions on May 8, 2008 | Leave a Comment »
I love Lily McElroy’s I Throw Myself at Men series so much, that I attempted to recreate her literal translation. I realized quickly what a dangerous undertaking this was and ended up with a broken pinky finger.
- lilly mcelroy
- my reenactment
- the finger
PHOTO of the DAY – Vincent Skoglund
Posted in Action!, Photo of the Day, Trevor Graves, tagged nemo design, nemo prodcution, skateboard, Trevor Graves, Vincent Skoglund on May 5, 2008 | Leave a Comment »
Dano Pendygrass update for April 2008
Posted in Action!, News, tagged Dano Pendygrasse, gabe taylor, grenade, snowboard, whistler on April 27, 2008 | Leave a Comment »
- Simon and Chris. “Mind if we borrow your ramp?”
- Gabe Taylor makes the most of one of the 2 sunny days in April.
- Ejack battles fog, wind, sleet, snow and ice for this hip. Mt. Seymour
- Simon Chamberlain gets a POWDER rail.
Our buddy Dano Pendygrass has been battling a “moody” spring in his efforts to entertain the masses with amazing snowboard imagery.






















